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Title: Zinger Slogans Attract Clients
Written By: Marisa D'Vari
Web Site: http://www.TopPRSecrets.com
© 2004 Marisa D'Vari
Fun and energy in your interaction with prospects is crucial when it comes to turning them into clients.
It begins with your self-introduction at networking events, and your elevator speech.
You know, the one where folks ask: So, what do you do?
This is where it's essential to vibrate with color and show how cool, witty, and with-it you are with a catchy slogan.
At speaking engagements, San Francisco based Literary Agent Jillian Manus often mentions the importance of slogans.
In one session, she told her audience that she longed to have a catchy slogan attached to her name, but couldn't find anything to rhyme with "Manus."
Then one day she decided to use her first name, Jillian.
The result?
"Make a million with Jillian."
The most perfect Magnet Message an agent can have.
Dan Poynter, a publishing consult, uses his own name to promote his newsletter, Publishing Poynters.
Need more help? Try the tips below:
- Brainstorm a catchy slogan to match your name, product, service or book. Be creative!
Consider these possibilities:
A rhyme with your first or last name (e.g. "make a million with Jillian") A moniker (a man writing a romance book might be the "red hot lover".
A funny take on what your company does (e.g. "ghostbusters" for parapsychologists").
About the Author
Get free tips and read content-rich articles at http://www.TopPRSecrets.com, or take her 5-part seminar via email (found on her home page). Marisa D'Vari is an author and speaker, and can be reached at mdvari@deg.com
The author has given full permission to publish today's article either electronically or in print, free of charge in its entirety as long as the article content remains unchanged as is published here today, that the authors copyright with resource box are included and that you send an email intent to publish or a courtesy copy of your publication to the authors email enclosed within the articles resource box (About the Author Section).
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